Terms of Use

1. Agreement

These Terms of Use (“Terms”) are a legal agreement between you and Holo Technologies Inc. (“Holo Connect,” “we,” “us,” or “our”) governing your use of the Holo Connect mobile application (the “App”).

By creating an account or using the App, you accept these Terms. If you do not accept them, do not use the App.

Our Privacy Policy explains what information we collect and how we handle it, and forms part of these Terms.

2. Safety notice — what Holo Connect is not

Read this section carefully. It describes the most important limits of the App.

Holo Connect is a way to let people you have chosen know how you are doing, and to let them know when you need help. It is a communication tool. It is not a monitoring service and it is not a safety net.

Holo Connect is not an emergency service. When you send an SOS, the App notifies only the care-circle contacts you have chosen. It does not contact 911, an emergency dispatcher, an ambulance, the police, a fire service, or any monitoring centre.
No one is dispatched to you. Nobody at Holo Technologies Inc. is watching for your alerts, and no help is sent automatically. Whether anyone responds depends entirely on the people you added and whether they see and act on the message.
Holo Connect is not a medical device. It does not diagnose, treat, monitor, or prevent any medical condition, and it is not a substitute for medical care or professional supervision.
Holo Connect is not connected to our medical-alert device business. The monitoring centre and staff who handle our monitored devices have no access to the App and are not alerted by anything you do in it.
Medication reminders are reminders only. They are not medical advice, and they do not verify that a medication is correct, safe, or appropriate for you. Follow your prescriber and pharmacist, not the App.

In a life-threatening emergency, call 911 or your local emergency number yourself. Do not rely on Holo Connect to bring help.

3. Alert delivery is not guaranteed

The App sends check-in reminders, medication reminders, activity alerts, and SOS notifications over systems we do not control — including your device, your operating system, your notification settings, your mobile carrier, your internet connection, third-party push and SMS providers, and your recipients’ devices and carriers.

We do not guarantee that any message will be delivered, delivered on time, delivered to every recipient, or seen by anyone. Messages may be delayed, filtered, blocked, duplicated, or lost for reasons outside our control, including:

a phone that is off, asleep, out of battery, in Do Not Disturb, or without signal;
notifications or text messages disabled, muted, or filtered as spam;
a recipient who has replied STOP to our text messages;
carrier outages, network congestion, or carrier filtering;
outages or errors at our service providers;
an incorrect or out-of-date phone number or email address in your care circle;
scheduled or emergency maintenance.

You should not use Holo Connect as your only means of getting help, and you should not rely on it where a failure to receive an alert could result in injury, harm, or loss. Keep arrangements in place that do not depend on this App.

4. Plan limitations you need to understand

Some alerting features depend on your subscription plan, and the differences affect who hears from the App.

On the free plan, the App notifies your contacts by push notification only — which means only contacts who have Holo Connect installed and linked to your account receive anything at all. A contact who does not use the App will not be notified, including when you send an SOS.

If you are relying on someone who does not use the App, a paid plan is required for them to receive text messages. It is your responsibility to check that the people you are counting on can actually receive your alerts, and to test this before you need it.

Text-message alerts also depend on telecommunications carriers, and are not available everywhere at the same time. Sending automated text messages requires approval from carriers in each country, and those approvals are granted separately and can be changed or withdrawn by the carriers. As a result, text alerts may be unavailable, limited, or delayed in your country or on your carrier — including in a country where the App itself is available. Push notifications to contacts using the App are the baseline everywhere; text messaging is an additional channel that may arrive later in some markets. The App shows you which alerting features are active on your account. Do not assume a contact will receive a text until you have tested it.

Other features, including location sharing details and the activity assistant, may also be limited to paid plans. We describe the current plan differences in the App.

5. Who may use Holo Connect

You must be 18 or older to create an account. The App is intended for adults. We do not knowingly allow anyone under 18 to register, and we will close accounts we learn belong to someone under 18.
You must provide accurate registration information and keep it current — particularly the phone numbers and email addresses in your care circle, since out-of-date contact details are one of the most common reasons an alert does not reach anyone.
You are responsible for your account credentials and for everything that happens under your account. Tell us promptly at hello@holoconnect.ca if you believe your account has been accessed without your permission.

When you add someone to your care circle, you give us their name, phone number, and email address so we can contact them on your behalf.

You confirm that you have that person’s permission to share their contact details with us and to have the App send them check-in, medication, activity, and emergency messages by push notification and text message. You are responsible for obtaining that permission — we have no relationship with your contacts and no way to verify it.

Anyone receiving our text messages can stop them at any time by replying STOP. If they do, we will stop texting that number, and you may not be told. Message and data rates may apply to you and to them.

If you are setting up or managing an account on behalf of another person, you confirm that you have the authority to do so and that they understand what the App shares and with whom.

7. Subscriptions, billing, and cancellation

Holo Connect offers optional auto-renewing subscriptions that unlock paid features.

Apple bills you, not us. Subscriptions are sold through the App Store and charged to your Apple Account at confirmation of purchase.
Renewal is automatic. Your subscription renews for the same period unless you cancel at least 24 hours before the end of the current period. Apple charges your account within 24 hours before each renewal. The current price and period are shown in the App before you buy.
Free trials, where offered, convert to a paid subscription unless you cancel at least 24 hours before the trial ends. Any unused portion of a free trial is forfeited when you buy a subscription.
Cancel in your Apple account settings. Go to Settings → your name → Subscriptions on your device. We cannot cancel a subscription for you.
Deleting your Holo Connect account does not cancel your subscription. If you delete your account without cancelling in Apple’s settings, Apple will keep charging you. Cancel first.
Refunds are handled by Apple under Apple’s policies, not by us. We have no ability to issue refunds for App Store purchases.
We may change prices or what each plan includes. We will give notice in the App or by email before a price change affects a renewal, and you can cancel before it takes effect.

8. Your content

You keep ownership of the photos, notes, and other content you put into the App (“Your Content”).

You grant us a limited, non-exclusive licence to store, process, transmit, and display Your Content strictly for the purpose of operating the App for you and sharing it with the care circle you have chosen. We do not use Your Content for advertising, we do not sell it, and we do not use it to train AI models.

Photos shared as “moments” are automatically deleted after 30 days, as described in our Privacy Policy. Do not treat the App as a place to store anything you want to keep.

You are responsible for Your Content, including having the right to share any photo that includes another person.

9. Acceptable use

Use Holo Connect for its intended purpose. You agree not to:

use the App for any unlawful, harassing, abusive, threatening, or fraudulent purpose;
send SOS alerts or other notifications that you know to be false, or otherwise misuse the alerting features;
add someone to a care circle without their permission, or use the App to track, monitor, or contact someone against their wishes;
upload content that is unlawful, obscene, defamatory, or infringes anyone’s rights;
attempt to access another person’s account or data, or any part of our systems you are not authorised to access;
probe, scan, disrupt, overload, or interfere with the App or its infrastructure;
reverse engineer, decompile, or attempt to extract source code from the App, except where that restriction is prohibited by law;
copy, resell, sublicense, or commercially redistribute the App or any part of it;
use automated means to access the App, or use it to build a competing product.

We may suspend or close an account that we reasonably believe is being used in breach of this section, or where doing so is necessary to protect other users or our systems.

10. Licence

Subject to these Terms, we grant you a personal, limited, non-exclusive, non-transferable, revocable licence to install and use the App on a device you own or control, for your own non-commercial use. We reserve all rights not expressly granted. The App, our branding, and all associated intellectual property remain ours.

11. Third-party services

The App relies on third parties, including Apple, Google Firebase, Twilio, Anthropic, Resend, RevenueCat, Expo, Sentry, and PostHog. Their role and the information they handle are described in our Privacy Policy. We are not responsible for the acts, omissions, availability, or failures of third-party services, including a carrier that fails to deliver a text message.

12. Changes to the App

We may add, change, suspend, or remove features at any time, and we may stop offering the App altogether. We will give reasonable notice of a change that materially reduces a feature you rely on, where we practically can. Some changes must be made immediately for security, legal, or safety reasons.

13. Ending your use

You can stop using the App at any time and can delete your account from Settings → Delete Account. Remember to cancel any subscription separately in your Apple settings (Section 7).

We may suspend or terminate your access if you breach these Terms, if required by law, or if continuing to provide the App to you would create a security or safety risk. Where the circumstances allow it, we will tell you why.

Sections that by their nature should survive termination — including Sections 2, 3, 14, 15, 16, 17 and 18 — continue to apply afterwards.

14. Disclaimers

The App is provided “as is” and “as available,” without warranties of any kind. To the fullest extent permitted by law, we disclaim all warranties, express or implied, including merchantability, fitness for a particular purpose, non-infringement, accuracy, and any warranty arising from course of dealing or usage of trade.

Without limiting the above, we do not warrant that the App will be uninterrupted, timely, secure, or error-free, that alerts or notifications will be delivered or delivered on time, or that the App will meet your requirements or achieve any particular result.

Some jurisdictions do not allow the exclusion of certain warranties, so parts of this section may not apply to you. Nothing in these Terms limits rights that cannot be limited under applicable consumer protection law.

15. Limitation of liability

To the fullest extent permitted by law:

We are not liable for any indirect, incidental, special, consequential, exemplary, or punitive damages, or for lost profits, lost data, or loss of goodwill, arising out of or relating to the App or these Terms, even if we have been advised of the possibility.
We are not liable for any injury, harm, loss, or damage resulting from an alert, reminder, check-in, or SOS notification that was not delivered, was delayed, was incomplete, was not received, or was not acted upon, or from any failure of a device, network, carrier, or third-party service.
Our total liability for all claims relating to the App or these Terms is limited to the greater of (a) the amount you paid us for the App in the twelve months before the event giving rise to the claim, or (b) CAD $100.

Some jurisdictions do not allow certain limitations of liability, so parts of this section may not apply to you, and nothing here limits liability that cannot be limited by law — including liability for death or personal injury caused by negligence, fraud, or fraudulent misrepresentation, where applicable law so provides.

These limits reflect a deliberate allocation of risk and are a fundamental basis of our agreement. Holo Connect is offered at its price, and offered at all, because of them.

16. Indemnity

You agree to indemnify and hold harmless Holo Technologies Inc. and its directors, officers, employees, and agents from any claim, demand, loss, or expense (including reasonable legal fees) arising from your misuse of the App, your breach of these Terms, your violation of any law, or your adding of a contact to a care circle without that person’s permission.

17. Governing law and disputes

These Terms are governed by the laws of the Province of Alberta and the federal laws of Canada that apply there, without regard to conflict-of-laws rules.

You agree that the courts located in Alberta, Canada have exclusive jurisdiction over any dispute arising out of or relating to these Terms or the App, and you consent to their jurisdiction and venue.

If you are a consumer, this does not deprive you of the protection of mandatory consumer-protection rules of the place where you live, and you may have the right to bring proceedings there. This applies to residents of Canadian provinces and of U.S. states whose laws provide such protections.

The App is offered in Canada and the United States. We make no representation that the App is appropriate or available for use anywhere else, and you are responsible for complying with local law if you access it from elsewhere.

18. Changes to these Terms

We may update these Terms. When we make material changes, we will update the “Last updated” date above and, where appropriate, give notice in the App. Your continued use of the App after an update means you accept the revised Terms. If you do not accept them, stop using the App and delete your account.

19. Terms that apply because the App is distributed by Apple

These Terms are between you and Holo Technologies Inc. only — not with Apple Inc. (“Apple”). We, not Apple, are solely responsible for the App and its content. You also acknowledge:

Apple has no obligation to provide any maintenance or support for the App.
If the App fails to conform to any applicable warranty, you may notify Apple, and Apple will refund the purchase price (if any). To the maximum extent permitted by law, Apple has no other warranty obligation with respect to the App, and any other claims, losses, liabilities, damages, costs, or expenses attributable to a failure to conform to any warranty are our responsibility.
Apple is not responsible for addressing any claim by you or a third party relating to the App or your possession and use of it, including product liability claims, any claim that the App fails to conform to a legal or regulatory requirement, and claims arising under consumer protection, privacy, or similar legislation.
If a third party claims the App infringes their intellectual property rights, we, not Apple, are solely responsible for the investigation, defence, settlement, and discharge of that claim.
You represent that you are not located in a country subject to a U.S. Government embargo or designated as a “terrorist supporting” country, and that you are not on any U.S. Government list of prohibited or restricted parties.
Apple and its subsidiaries are third-party beneficiaries of these Terms and, upon your acceptance, will have the right to enforce these Terms against you.

20. General

Entire agreement. These Terms and our Privacy Policy are the entire agreement between you and us about the App, and replace any earlier agreement about it.
Severability. If any provision is found unenforceable, the rest stays in force and the unenforceable part is applied to the maximum extent permitted.
No waiver. If we do not enforce a provision, that is not a waiver of our right to enforce it later.
Assignment. You may not assign these Terms. We may assign them in connection with a merger, acquisition, or sale of assets, on notice to you.
Force majeure. We are not liable for any failure or delay caused by events beyond our reasonable control.

21. Contact Us

Questions about these Terms:

Holo Technologies Inc. Email: hello@holoconnect.ca Address: Suite 3400 - 10180 101 Street NW, Edmonton AB T5J 3S4